TAMIO Thoughts

Post-conference and member survey reveals great suggestions for 2022.

TAMIO
Did anyone else have a sigh of relief as the general session of the 2021 TAMIO Annual Conference got underway in August? After 18 months of COVID messaging, executive orders, Zoom calls, and more, TAMIO members were finally able to reconnect in person to do what we do best: network, share, and learn. It was great to be together again. And when we were finally together in one place, there were many new faces. Almost half of the attendees at this year's conference were first-timers. Some because they were new to the job of government communicator and some just new to TAMIO. It was refreshing to see all the new ideas and perspectives.< We appreciate everyone who came to Round Rock and enthusiastically embraced what TAMIO had to offer: keynote speakers…
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Introducing the Retiree Recognition Program

TAMIO
No matter how many years we have left in our careers, I think most of us have thought about retirement a time or two (maybe a little more!), and the last 12 months of viruses, vaccines, storms and protests probably accelerated some of that thinking. There’s no doubt some people may prefer to quietly ride off into the sunset to never be seen or heard from again, but shouldn’t we first acknowledge their work in some meaningful, public way beyond a quick “congrats, you made it to the finish line” email? TAMIO has a solution. We are pleased to announce a new program that will help us honor the service and contributions of our colleagues upon their retirement. Our first honoree is Pamela Bransford who retired last week from Boerne.…
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Is Accurate Coverage About Your Proposed Budget Even Possible? (It is.)

Budget, Media Relations, Organization
Tell me if this sounds familiar. You’ve developed a thorough plan to educate citizens about your city’s or county’s draft budget. The plan is so good, in fact, that it just might be a TAMI Award contender next year! But wait — your killer efforts were just scuttled by local newsrooms that didn’t get the story right. Stories so mangled that Nextdoor groups and social media comments are beyond repair. City management is under fire, and your elected officials are being criticized before they’ve even discussed or voted on the proposed budget and tax rate. In one reckless news cycle, your TAMI dreams are dashed and you’re now the meme-worthy hat-wearing dog surrounded by fire saying, “This is fine.” I wish this was a far-fetched scenario, but we know it’s not.…
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TAMIO Board Elections

TAMIO, Uncategorized
The nomination period for regional director positions on the TAMIO Board is upon us, and I want to encourage anyone attracted by this opportunity to throw their hat into the ring and be part of the process. Yes, You Can If you have any apprehensions or hurdles of self-doubt preventing you from submitting a self-nomination, then let me build you up and let you know that this is an opportunity for you. Whether you work for a large city or you’re a one-person shop for a small or medium-sized town, you have something that you can contribute for the good of our organization. Serving on the Board is also a little self-serving. For me, it has been one of the most personally and professionally rewarding experiences that I’ve had. I…
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Learning to Juggle: How to Get Organized

Organization
Raise your hand if you find it difficult to juggle all your tasks and projects? Without a doubt, communicators are being asked to do more with less every day. While writing this blog, my team and I (which is limited to me and my multimedia producer), have approximately 100 tasks and projects on our to-do list and it seems like every time we complete one task at least five new ones are added. Plus every project has multiple moving parts that have to be taken into consideration. For example, when writing a newsletter you have to brainstorm ideas, gather content, write copy, fact check, take photographs, optimize photos, design graphics, format assets, edit copy, check links, review content and copy with staff, correct copy, run tests, schedule, publish, cross post…
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